TGM Academy

Google Ads Mastry


4 Lessons 00hr 39min 31 Students Enrolled

Beginner Course Completion Certificate Wi-Fi or Cellular Data Hindi PC / Laptop / Mobile

₹ 18000.00 ₹ 28000.00

The Google Ads course is designed to teach individuals or businesses how to create, manage, and optimize effective advertising campaigns on the Google Ads platform. The course covers topics such as keyword research, ad creation, targeting options, bidding strategies, budget management, and performance tracking. Participants will learn how to reach the right audience with relevant ads, increase website traffic, and drive conversions.

Easy to Understand Language

All the Courses provided in easy to understand language Hindi / English.

Live Doubt Sessions

Online Live Sessions are available with industry Experts.

Money Back Guarantee

If you don't Like the Training, Refund will be given as per refund Policy.

Course Access

Course Access as per the course validity.


Course Completion Certificate will be provide on completion of Course.

Job Assistance

Once the course is completed, you can contact us for job assistance

TGM Infotech Pvt. Ltd.
Course Description

The Google Ads course is a comprehensive training program that teaches individuals and businesses how to create, manage, and optimize effective advertising campaigns on the Google Ads platform.

The course covers a wide range of topics, including:

Introduction to Google Ads

Keyword Research

Ad Creation

Targeting Options

Bidding Strategies

Budget Management

Performance Tracking

Ad Formats



Course Curriculum
Introduction to Google Ads
What is Google Ads?
Google Ads Terminology
The Role of Google Ads
Understanding the Google Network
How Paid Search Works
The Pillars of Google Ad Success

Keyword Research
What is Keyword?
Different Types of Keywords
What is Keyword Research
Keyword Research Methodology
How to Choose the Right Keywords to Target

Creating a Google Ads Account
What is a Campaign?
Campaign Types
Campaign Goals
Naming Your Campaign
Choosing Campaign Types
Location Targeting
Delivery Method
Bid Strategies: Manual vs Automated

Keyword Match Types
What are match types?
How to use match types

Ad Creation
What is an Ad Group?
The Goal of Your Ads
Anatomy of a Text Ad
How to Write Compelling Descriptions
Introduction to Call to Actions
How to Test Your Ads
Ad Policies to Comply With
Ad Extensions

Ad Rank & Quality Score
What is Quality Score?
How Quality Score Affects Your Campaigns
Quality Score Factors
Understanding the Ads Auction
What is Ad Rank?
How Ad Rank Works

Landing Pages
What is a Landing Page
Landing Page Use Cases
Types of Landing Pages
Steps to Building High Converting Landing Pages

Conversion Tracking
What is a Conversion?
What is Conversion Tracking?
Different Types of Conversions to Track
Steps to Setting Up Conversion Tracking
Linking Google Accounts

Career after this Course


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